I watched the UK trailer for Biutiful again the other day, and I've decided that I like it very much. I love a trailer that doesn't need to tell me the whole plot, and this one is really compelling with its unsettling snapshots, beguiling music and grittily poetic voiceover.
For me, the single most important feature of a great trailer is that after watching it, I don't know what's going to happen in the film - but I desperately want to find out.
Here are some more trailers that really got my juices flowing...
Eternal Sunshine of the Spotless Mind
First, possibly my favourite film of all time. I was ridiculously excited by this trailer when I saw it in the cinema. I couldn't wait to find out what was happening in that train station with people disappearing everywhere. And I'd never heard Mr Blue Sky before - what a song.
Watchmen
In a way I think it's a shame that this film is cursed always to be compared to the graphic novel. As an independent endeavour, it's a film of remarkable scope and vision - and the trailer boldly announces it as such, to the apocalyptic strains of Smashing Pumpkins.
Garden State
Who needs dialogue? This teaser does an extremely good job without any at all. The imagery is very creative; I remember particularly liking the wallpaper pattern shirt. And, once again, a great song - although the full trailer used an even greater song (albeit arguably to less effect), Such Great Heights by The Postal Service.
Kill Bill
Tarantino gives good trailer. For a start, he knows how to choose a tune. The scene that made me want to watch this movie was the one where Uma Thurman's character raises her sword and the army of armed men encircling her all step back in fear.
Trainspotting
Probably one of the first films I ever wanted to see based on the ads and trailer alone. Iggy, tits and that painfully cool Choose Life monologue that was plastered on every University student's wall for years afterwards.
The Social Network
Based on the posters, the title and the subject matter this film looked like a dud. But two things excited me about it. First, David Fincher in the director's chair. Second, this trailer.
WALL·E
Pixar need a mention for their generally brilliant teaser trailers, sometimes a year in advance of the film itself, showing the characters up to some amusing mischief that makes you crave to see more. I was so psyched about WALL·E that I consumed every clip, preview and behind-the-scenes sneak peek that Disney cared to release.
Inception
Folding cities. Exploding groceries. Gravity going sideways. I needed to watch this film to find out what the hell was going on.
The Invention of Lying
Truth is, I can't think of a tenth favourite trailer. So, for now at least, here's an honorable mention to all those high concept trailers that make you laugh and promise so much - but then the film itself fails to deliver. Coming full circle, this trailer features Mr Blue Sky again.
Showing posts with label The Social Network. Show all posts
Showing posts with label The Social Network. Show all posts
Sunday, January 30, 2011
Saturday, October 16, 2010
The Social Network
#133 at time of writing.
In 1999, David Fincher captured the zeitgeist of a generation brimming with pre-millennial angst in Fight Club. Now, a decade later, he's done it again. The Social Network is today's zeitgeist, and this time it's a true story. An important story that needed to be told.
It's a completely different film to Fight Club, of course, but it displays just as much confidence, humour and darkness. The Social Network tells how brainiac Mark Zuckerberg went from nerding out in his Harvard dorm room to becoming the world's youngest billionaire, thanks to inventing Facebook.
Aaron Sorkin's screenplay is based on Ben Mezrich's book, which in turn is based mainly on the testimony of an embittered Eduardo Saverin, who had to sue Mark Zuckerberg to get his credit for co-founding Facebook. Unsurprisingly, Eduardo Saverin's character comes across the best in the film, if a little naïve. (Brave to make an unflattering film about real and very litigious people...)
The real Mark Zuckerberg refused to be involved in the production of either the book or the film. So it's hard to say how accurate the story really is, but it's damned entertaining. And, personally, I believe the ruthless, asocial, quiet, brainbox version of Mark Zuckerberg that is portrayed in this film. I'm willing to see him as a bad guy. After all, he is responsible for a website that allows such despicable activity as Holocaust denial groups to flourish, whilst irrecoverably removing accounts - without warning - such as my friend's just because his Facebook name was David IHateFacebookAldhouse.
And this man, Mark Zuckerberg, who is now 26 years old and worth $6.9billion, controls the personal details of over 500 million active members. That's one out of every fourteen people in existence. Scary.
In 1999, David Fincher captured the zeitgeist of a generation brimming with pre-millennial angst in Fight Club. Now, a decade later, he's done it again. The Social Network is today's zeitgeist, and this time it's a true story. An important story that needed to be told.
It's a completely different film to Fight Club, of course, but it displays just as much confidence, humour and darkness. The Social Network tells how brainiac Mark Zuckerberg went from nerding out in his Harvard dorm room to becoming the world's youngest billionaire, thanks to inventing Facebook.
Aaron Sorkin's screenplay is based on Ben Mezrich's book, which in turn is based mainly on the testimony of an embittered Eduardo Saverin, who had to sue Mark Zuckerberg to get his credit for co-founding Facebook. Unsurprisingly, Eduardo Saverin's character comes across the best in the film, if a little naïve. (Brave to make an unflattering film about real and very litigious people...)
The real Mark Zuckerberg refused to be involved in the production of either the book or the film. So it's hard to say how accurate the story really is, but it's damned entertaining. And, personally, I believe the ruthless, asocial, quiet, brainbox version of Mark Zuckerberg that is portrayed in this film. I'm willing to see him as a bad guy. After all, he is responsible for a website that allows such despicable activity as Holocaust denial groups to flourish, whilst irrecoverably removing accounts - without warning - such as my friend's just because his Facebook name was David IHateFacebookAldhouse.
And this man, Mark Zuckerberg, who is now 26 years old and worth $6.9billion, controls the personal details of over 500 million active members. That's one out of every fourteen people in existence. Scary.
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